Effective Date: December 2025


1. Introduction

Dr. Joaquin E. Wallace ("Dr. Wallace," "the Site Owner," or "He") operates the website www.drjwallace.com (the "Site"). This Privacy Policy describes how Dr. Wallace collects, uses, protects, and discloses information that is gathered when users visit the Site, purchase services (such as coaching or books), subscribe to the newsletter, or listen to the podcast. By using the Site, the user consents to the data practices described in this policy.


2. Information Dr. Wallace Collects

Dr. Wallace may collect two main types of information from users:


A. Personal Data

Personal Data is information that identifies a user individually. This may be collected when a user voluntarily provides it, such as:

  • Identity Data: Name, email address, mailing address, and phone number (when subscribing, purchasing, or scheduling an appointment).
  • Transaction Data: Details about products or services purchased, payment information (though payment processing is handled by secure third-party processors, He may receive limited transaction details).
  • Correspondence Data: Information provided when users contact Dr. Wallace directly via email or web forms.


B. Non-Personal Data (Usage Data)

Non-Personal Data is automatically collected when a user accesses the Site. This information does not reveal the user's specific identity but may include:

  • Log and Usage Data: IP address, browser type, operating system, device identifiers, the pages viewed, the time and date of access, and the path taken through the Site.
  • Tracking Data: Data collected through cookies, pixel tags, and other similar tracking technologies (see Section 6).


3. How Dr. Wallace Uses the Information

Dr. Wallace uses the information collected for various purposes, including:

  • To Provide Services: To fulfill and manage purchases, orders, payments, and other transactions related to the Site (e.g., delivering coaching materials or books).
  • Communication: To send newsletters, marketing or promotional materials, and other information related to Dr. Wallace’s services, provided the user has opted in.
  • Analytics and Improvement: To monitor and analyze trends, usage, and activities in connection with the Site, to improve the Site's functionality and content, and to measure the effectiveness of marketing efforts.
  • Security: To detect, prevent, and respond to potential security issues and illegal activities.
  • Fulfilling Legal Obligations: To comply with any legal obligations, such as retaining records for financial or tax purposes.


4. How Information Is Shared

Dr. Wallace may share data in the following situations:

  • Third-Party Service Providers: He relies on third-party vendors to perform services on the Site Owner’s behalf, such as payment processing (e.g., Stripe, PayPal), email delivery (e.g., Mailchimp, ConvertKit), web hosting, and analytics (e.g., Google Analytics). These providers are given access to data only as necessary to perform their functions and are obligated to maintain the confidentiality and security of the data.
  • Legal Requirements: Dr. Wallace may disclose information if required to do so by law or in the good faith belief that such action is necessary to (a) comply with a legal obligation, (b) protect and defend the rights or property of Dr. Wallace, or (c) protect the personal safety of users of the Site or the public.
  • Business Transfers: If Dr. Wallace is involved in a merger, acquisition, or sale of assets, user data may be transferred as a business asset.

Dr. Wallace does not sell, rent, or lease Personal Data to third parties for their independent marketing purposes.


5. Data Security

Dr. Wallace uses reasonable administrative, technical, and physical security measures to help protect the user's Personal Data. However, no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure. Therefore, the Site Owner cannot promise or guarantee that hackers, cybercriminals, or other unauthorized third parties will not be able to defeat security and improperly collect, access, steal, or modify user information.


6. Cookies and Tracking Technologies

The Site uses cookies and similar tracking technologies (like web beacons and pixels) to access or store information.

  • Cookies: Small data files placed on the user's computer or mobile device. They are used to improve the user experience, remember user preferences, and track traffic and usage patterns.
  • User Choices: Most browsers are set to accept cookies by default. Users can choose to set their browser to remove or reject cookies; however, this may affect the availability and functionality of the Site.


7. User Privacy Rights

Users have certain rights regarding their Personal Data. Dr. Wallace endeavors to comply with all relevant legal requirements. These rights typically include:

  • Access: The right to request copies of their Personal Data held by the Site Owner.
  • Rectification: The right to request the correction of any inaccurate or incomplete data.
  • Erasure (Right to be Forgotten): The right to request the deletion of their Personal Data, subject to certain legal exceptions.
  • Opt-Out of Marketing: The user can opt-out of receiving marketing and promotional emails at any time by clicking the "unsubscribe" link in the footer of the email.

California Residents (CCPA): California residents may have specific rights regarding the collection and sale of their personal information. Please contact Dr. Wallace using the details below to exercise these rights.


8. Children's Privacy

The Site is not directed to individuals under the age of 13. Dr. Wallace does not knowingly collect Personal Data from children under 13. If the Site Owner is made aware that Personal Data from a child under 13 has been collected, steps will be taken to immediately delete that information.


9. Changes to This Privacy Policy

Dr. Wallace reserves the right to make changes to this Privacy Policy at any time. When changes are made, the "Effective Date" at the top of the policy will be updated. Users are encouraged to review this Policy periodically to stay informed of how Dr. Wallace is protecting their information. Continued use of the Site after any changes are posted constitutes acceptance of the new Privacy Policy.


10. Contact Dr. Wallace

If the user has questions or comments about this Privacy Policy, or wishes to exercise any of their privacy rights, please contact Dr. Wallace at: info@drjwallace.com.